Are you wondering how to future-proof your service-based business? Curious about how AI is reshaping client expectations and pricing? Want to know what shifts are coming your way from the large-scale enterprise world?
In this episode, I share the latest trends and strategies that are emerging in big business and will soon make their way into the small business space. I highlight how time is becoming less of a factor in pricing, especially as AI tools dramatically speed up workflows. I explore how to rethink offers to be outcome and value-focused, the importance of dialing in your processes, and ensuring your team is operating at peak efficiency. I also give a real-world look at why working smarter, not harder, keeps you competitive as client expectations evolve.
If you want practical insights for protecting your margins and staying in demand, this episode is for you. Stay ahead of the curve and set your business up for sustainable growth by tuning in.
In this episode, I discuss how:
- Big Business Trends Shape Small Business Future
- AI Is Changing Client Expectations
- Outcome-Based Pricing is the Future
- Continuous Improvement and Simplicity Win
Tune into Episode 269 of the Simplify to Scale Show or keep reading below.

by Crista Grasso
Crista Grasso is the Founder of Lean Scaling Co and Strategic Ops Institute and the host of the Simplify to Scale Show.
She developed the Lean Scaling System™ to make scaling simple and sustainable for service-based businesses in the messy middle of $1M - $10M. She specializes in elevating the founder out of daily operations and into visionary leadership and in certifying fractionals and consultants to be able to effectively and strategically scale the businesses they partner with.
